Impact of Social Media Influencers on Customer Engagement and Purchase Intention: A Meta-Analysis
Lie Ao; Rohit Bansal; Nishita Pruthi; Muhammad Bilawal Khaskheli. (2023). Impact of Social Media Influencers on Customer Engagement and Purchase Intention: A Meta-Analysis. Sustainability.
DOI: 10.3390/su15032744
Original publication: https://doi.org/10.3390/su15032744
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