Setting the future of digital and social media marketing research: Perspectives and research propositions

2020 · International Journal of Information Management · Creative Commons Attribution (CC BY)

Yogesh K. Dwivedi; Elvira Ismagilova; D. Laurie Hughes; Jamie Carlson; Raffaele Filieri; Jenna Jacobson; Varsha Jain; Heikki Karjaluoto; Hajer Kefi; Anjala S. Krishen; Vikram Kumar; Mohammad M. Rahman; Ramakrishnan Raman; Philipp A. Rauschnabel; Jennifer Rowley; Jari Salo; Gina A. Tran; Yichuan Wang. (2020). Setting the future of digital and social media marketing research: Perspectives and research propositions. International Journal of Information Management.

DOI: 10.1016/j.ijinfomgt.2020.102168

Original publication: https://doi.org/10.1016/j.ijinfomgt.2020.102168

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