Customer engagement and social media: Revisiting the past to inform the future

2022 · Journal of Business Research · Creative Commons Attribution (CC BY)

Weng Marc Lim; Tareq Rasul. (2022). Customer engagement and social media: Revisiting the past to inform the future. Journal of Business Research.

DOI: 10.1016/j.jbusres.2022.04.068

Original publication: https://doi.org/10.1016/j.jbusres.2022.04.068

Licensed under Creative Commons Attribution (CC BY).

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